Hospitality websites the most mobile friendly, study says

The hospitality industry is best when it comes to mobile-friendly websites, while those in the building and construction industry are among the least, according to a new survey.

New research from Hibu, which provides digital marketing solutions and websites for businesses, shows 63 percent of websites by hotels, motels and bed and breakfasts are good at attracting local customers researching services on the go via tablets or smartphones.

Restaurants come in second in terms of mobile accessibility satisfaction, but not by much, with 52 percent of websites considered mobile friendly.

Locksmiths must be doing something right, or maybe they realize the importance of mobile information for consumers. The research finds that 45 percent of these businesses’ websites are accessible easily on mobile devices.

On the other hand, only 20 percent of websites by building and construction companies are mobile accessible, Hibu’s research shows. Electricians, at 25 percent, are not too far ahead of construction firms.